Url: https://www.researchgate.net/publication/280824090_Consumer_Behavior_Buying_Having_and_Being_8th_ed20091Michael_R_Solomon_Consumer_Behavior_Buying_Having_and_Being_8th_ed_Upper_Saddle_River_NJ_Pearson_Education_2009_ISBN_-13_978-0-13-515336-9_-10_0-13

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